Let’s face it there are countless agencies and consultants claiming to be experts in this field. Mature marketing “experts” are popping up every day. Don’t be fooled by those who do not have well-rounded industry experience, it will show in the final results. SMR is among a hand-full of companies that truly specialize in senior marketing with professionals having worked in the industry for decades. What gives us the edge needed to be successful? The answer lies in our innovative and bold approaches.